Talks GIFF PRO

BR.AI.N – WHERE IS AVA?: WHEN CHARACTERS LIVE BEYOND THE FILM

Tuesday, November 3
11:30 – 12:15
LANGUAGE(S) French

With Where Is Ava?, director Romed Wyder and Ulrich Fischer (Memoways) explore a new extension of cinematic storytelling. After each screening, audiences can continue the experience by talking with the film’s characters through AI. A case study on the new narrative possibilities opened by artificial conversation.


Moderator
Mathieu Gayet
GIFF PRO Head of industry, CH

Speakers
Ulrich Fischer
Réalisateur et créateur des nouvelles écritures interactives, Memoways & Gamilab, CH
Onsite
Ulrich Fischer has explored new forms of storytelling since Walking the Edit, his pioneering mobile and location-based project launched in 2009. Founder of Memoways, he continues his work on responsive storytelling with conversational cinema experience Where is Ava? and Gamilab, dedicated to voice-first and interactive formats.
Romed Wyder
Réalisateur et producteur, Paradigma Films SA, CH
Onsite
Romed Wyder is an award-winning director, producer and screenwriter. His latest feature, Où est Ava ?, premiered at the Zurich Film Festival and will be released in 2027. Co-founder of Cinéma Spoutnik and Laïka Films, he launched Paradigma Films in 2003. He currently serves on the boards of Swiss Films and the Swiss Film Academy.
Tuesday 3 Nov. 11:30
Théâtre Pitoëff